Branding Your Application (NEW)

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the word BrandDoes your brand belong in your grant application? How does having a clear brand save you time and increase your chances of being awarded a grant? How hard is it to create a clear brand? Branding is your shortcut—it's the words, phrases, and images that give people instant recognition of who you are. While 'brand' might seem like a word that only applies to corporations, your nonprofit has one, whether you think it does or not. In this interactive webinar, Ara G. Beal of Storybook Foundry will share what you need to know about nonprofit branding and grantwriting. Additionally, she'll guide you through two of the Storybook Foundry's tools to clarify and unify your brand. You'll identify words to avoid and words to use in all of your communications and learn how to compile your most compelling testimonials. Grantwriters, executive directors, and board presidents will all benefit from this 90-minute presentation.

Date
Duration
90 Minutes
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Presenter

Ara G. Beal

Ara G. Beal combines her decades of theater production experience, nonprofit management, and teaching background into coaching small nonprofits on how to increase their capacity for clear communications. This work inspires the mission of her company, Storybook Foundry. In addition to working with individual nonprofits, Ara presents to groups such as Chambers of Commerce, AFP vchapters, SCORE chapters, and other nonprofit networking groups. She also reviews grants for the Ohio Arts Council and Culture Works of Dayton, Ohio. Still active in theater, you might find Ara in all black, backstage at a state of art theater in between meeting with clients and leading workshops.
Ara Beal