In an age overflowing with technology and lives that move at 80 miles an hour throughout the day, what is it that will make your message stand out? Sharing stories. Research tells us that stories are remembered 22 times more often than facts alone. In this session, Lori L. Jacobwith will take you through the power of visual storytelling. You'll see examples of why sharing facts and stories is more powerful when combined with an image. You'll also discover what works and what doesn't when using visuals in your storytelling.
During this presentation, you will learn 1) how much faster the brain processes visuals vs. words; 2) four key factors for creating powerful visuals; and 3) what type of articles get 94% more views.
This webinar will be held on Thursday, November 11, 2021, and will benefit fundraising and communication staff, especially staff making updates to websites and postings on social media.
You will receive two GrantStation emails:
1. A copy of your paid invoice
2. A confirmation email for the webinar with the login credentials
If you do not receive the confirmation email within 48 hours of registering, please email or call 1-877-784-7268.
GrantStation does not refund registration fees. Fees may be applied to any webinar scheduled within 30 days.
All webinars are recorded.
When she's not speaking at conferences around the world, or conducting board training sessions, Lori delivers virtual communications training through her annual Ignite Your Fundraising Results program.
Lori is a prolific writer: Fire Starters, her must-read weekly blog, has been recognized multiple times as one of the top fundraising blogs in the U.S. Lori is author of Nine Steps to a Successful Fundraising Campaign and co-author of The Essential Fundraising Handbook for Small Nonprofits.
A longtime member of the Association of Fundraising Professionals, Lori holds a BA from the University of Minnesota and additional training from Indiana University's Fund Raising School.