The most important fundraising question isn't how much money you need. A better question is what more money makes possible.
During this session, master storyteller and fundraising culture change expert Lori L. Jacobwith will show you how to talk about money as a fundraising strategy. You’ll discover how to share “mission moment” stories that include your money story.
You’ll learn:
- what your money story is and why it's important to your success;
- how to move past the toxic myths of scarcity; and,
- how you can talk about money so it inspires more giving.
Plan to move past fear or hesitancy to talk about money by learning the best way to engage people's heads and hearts. You’ll walk away ready to powerfully include your money story in any and all fundraising communication.
This session is perfect for executive directors, fundraising and communication staff, and board members who want to cut through the noise and tell stories that raise more money.
Lori L. Jacobwith
Lori L. Jacobwith is the Founder of Ignited Fundraising. As a fundraising culture change expert and master storyteller, the sweet spot of her work is to help thousands of nonprofits put a face on their impact by sharing inspiring, ethical mission-moment stories. For more than 35 years, Lori has had a laser focus on helping nonprofit staff and board members implement fundraising solutions that put ease and joy into raising money. To date, she's helped nonprofit organizations raise more than $500 million. Public speaking and delivering training sessions remain her passion in her quest to fulfill her personal mission of helping as many nonprofit organizations as possible exceed their annual fundraising results.
