Articles by Jill Cochran

When you run a nonprofit or small business, every penny counts. Sometimes you’ll want to cut corners on things that seem less essential or things that seem out of reach. I’m here to tell you that…

You may have heard about the changes Facebook is making to its algorithm, which could affect what you see in your news feed. If you are a business or nonprofit, you are probably wondering what the…

Your social media followers want to see more than repetitive, self-promotional posts. As I briefly outlined before, you can keep your social media followers engaged by also sharing relevant news…

One of the benefits of social media is the ability to learn from experts in your field, to connect with others who are passionate about the same causes, and to have access to a vast array of…